Citrus & Sprig

As part of a creative exercise, I challenged myself to create a brand using a color I personally dislike; pink. The concept of a high-end champagne bar called Citrus & Sprig emerged through my research and I began the brand development. By challenging myself to embrace a color I typically avoid, I came up with solutions that turned into one of my favorite branding projects.

CREATIVE EXERCISE | BRANDING | PRODUCT

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